By Robert Gaulden, director of multifamily channel strategy at Allegion
Are your properties appealing to the millennial market? As the largest generation in the U.S., this group is shaping the multifamily real estate market. From online shopping habits to their pursuit for more efficient routines, it’s important to understand how apartments can adapt to this generation’s wants and needs.
A new, national survey conducted by Allegion, “Home Safe Home: How Millennial Preferences Are Redefining Multifamily Living,” reveals ways multifamily developers, owners and property managers can cater to this group with access control and security technologies. The findings highlight millennials’ habits, behaviors and tendencies when it comes to their living situation and expectations for the future. Here are four noteworthy discoveries: